Sales management is defined as the process of developing, planning, and monitoring the sale of products and services by companies and fully controlling them. This is achieved through hiring and training an entire team of sales specialists, whose mission begins from pre-sales, during sales, and extends to after-sales services, all aimed at achieving the best profits for the company. A sales team consists of a group of employees, each performing a different function.

The sales department monitors the team and organizes work and activities among them. Sales team members aim to build strong relationships with customers to achieve an increase in sales and profits.